Helping ambitious women become visible, credible and influential at every stage of their career.
Success doesn't automatically teach you how to be seen.
As a former newspaper editor, bestselling author and professional presence expert, I help ambitious women build the confidence, visibility and authority needed to step into bigger opportunities.
Whether that's securing a promotion, speaking on stage, leading a team, attracting clients or becoming recognised as an industry authority. Because talent alone is rarely enough. Visibility matters. And in the modern world of work, where personal brand is not simply reserved for founders, and it's not all about social media. I help teams and individuals show up with confidence.
Meet Samantha
Former newspaper editor. First female editor in UK history of a traditional regional newspaper. Bestselling author of Just Get Dressed. Speaker, trainer and consultant.
For more than a decade I've worked at the intersection of visibility, communication and professional presence. Today, I help women become known for what they do, communicate their value with confidence and show up with authority in every room they enter.
I work with individuals, teams, HR departments and recruiters.
Making You Hot off the Press
I take brilliant experts, with credentials coming out of their ears, but feeling ignored, overlooked or or like they have no idea how to get 'visible', and, through my blend of media and communications know-how, and visual branding and wardrobe expertise, get them promoted, on stages and featured in the press.
Back to Work(wear)
In this session, we'll delve into your wardrobe, finding those long-forgotten pieces and re-styling them for work today (whether you're back to the office, hybrid, or working from the dining table). We'll see what needs updating, what should go, and how best to utilise your pieces to save you time and help you make money.
With the news agenda full of workwear content, and searches for workwear growing online, the time has never been better to shake off the last 6 years of post-pandemic, pyjama laptop lifestyle and rediscover the joy of dressing up.
Speaking & Corporate Workshops
Popular topics include:
- Executive Presence in the Modern Workplace
- The Visibility Gap: Why Talented Women Get Overlooked
- Building a Personal Brand at Work
- Media, Speaking and Thought-Leadership
- Women, Confidence and Career Progression
- Why Dress Codes Disappeared But Expectations Didn't
Available as keynote talks, conference sessions, lunch-and-learns and leadership workshops.
Ideal for:
Women's networks
Leadership programmes
Learning & development teams
Employee resource groups
Conferences and events
Leadership Development
Through workshops, coaching and practical implementation, participants learn how to:
- Build executive presence
- Communicate with authority
- Increase professional visibility
- Develop a powerful personal brand
- Navigate confidence and self-promotion
- Position themselves for leadership opportunities
Available as standalone workshops or multi-session programmes.
Just Get Dressed Corporate Experience
A unique employee development experience combining practical learning with thought-provoking discussion around confidence, visibility, identity and professional presence.
Includes:
Interactive workshop
Q&A session
Signed copies of Just Get Dressed
Perfect for organisations looking to support women at every stage of their career journey.
Cover Star: the
in-studio styled photoshoot
This is the styled, in-studio experience in London where you'll get hundreds of on-brand images to use across your social media, website, speaking pitches and media campaigns.
You'll also get customised templates to elevate your branding.
Photoshoot
styling & creative direction
If you are a photographer, get in touch as I have an exclusive package for your clients too.
Just Get Dressed: the bestselling book
We wear clothes every day, the fashion industry is not one we get to opt out of. We are judged on what we wear, and studies show the impact our outfits can have on our behaviour. But the topic of style is still seen as vacuous and silly, and many women feel judged for either wanting to feel stylish, or getting help with this.
Just Get Dressed makes the case for why understanding your wardrobe is not only key to understanding yourself, it’s fundamental to shaping the world in which we live.
BEHIND
the BRAND
I’m Esme Martine. Founder. Story-sculptor. Fashion editor turned marketing antihero.
Before launching this agency, I was shaping culture from the inside — as a London-based editor at Marie Claire, a voice behind the gloss and the glamour, and later, a content creator helping brands find theirs.
But somewhere between the trending headlines and perfectly color-graded flatlays, I saw the same thing again and again: content that looked good… but said nothing. Brands blending in when they were built to stand out.
So I did what every great editor eventually must — I rewrote the story.
With one foot in high fashion and the other in high-conversion creative, I founded this studio to bring edge, elegance, and emotional clarity back to brand marketing. My signature approach?
Find the truth no one else is telling. Then build a scroll-stopping strategy around it. I believe modern marketing should feel more like a movement than a funnel.
And I’m here to make sure your brand doesn’t whisper when it was meant to make noise.
