There are certain moments in a woman's life where her wardrobe suddenly stops working
Maybe you’re:
• preparing for bigger stages, podcasts or press
• stepping into leadership or going for promotion
• returning to work after maternity leave
• entering a more visible season of business
• making more money than ever before
• rebuilding after a breakup, burnout or reinvention
• booking a photoshoot and struggling with what to wear
Now's the time your wardrobe should be doing way more heavy-lifting than ever before.
You stand infront of your wardrobe and think: 'I don't know who this is for anymore, it doesn't represent who I am, or where I'm going.'
Because when your wardrobe no longer reflects your identity, you start managing yourself instead of expressing yourself.
You:
• overthink
• play safe
• become hyper-aware
• shrink physically
• soften your presence
• focus on being acceptable instead of unforgettable
The Wardrobe Refresh is not a closet clean-out. It's highly-stragetic, and you'll come away with a fresh perspective on your style, a really clear plan and so much more confidence getting dressed.
Whether you're going for promotion, speaking gigs, booked a photoshoot, returning from maternity or just need a gentle but firm 'remember who the f*ck you are' moment of clarity.
my most popular service
The Wardrobe Refresh is...
A private 1:1 intensive where we work together virtually inside your wardrobe. You can have a general refresh, or use it for somwthing specific, like a photoshoot.
We identify:
• what no longer reflects your level
• what visually communicates hesitation
• what belongs to a former version of you
• what already carries authority and power
• where you are dressing from conditioning instead of congruence
• what your next chapter actually looks like visually
I'll create you a bespoke lookbook, with shoppable board, so you'll know exactly what to do. It will save you a lot of time and money.
We'll then have 7 days together inside telegram, and you'll receive a lookbook to give you navigation on your new style direction.
THIS IS FOR YOU IF:
You're preparing for more visibility; speaking, promotions, podcasts, more eyes on you
You're coming back to work after maternity or a career break
No one ever helped you with what to wear for work, you've figured it out for yourself up to now
You feel distracted by what you wear, or like it kills your mood
THE PROCESS
What we'll do together
1. THE PRIVATE SESSION
We go through your wardrobe strategically together.
No vague “keep or donate” piles.
We identify:
• your visual blocks
• your authority pieces
• your next-level aesthetic
• outfit formulas
• gaps that actually matter
2. YOUR NEXT-LEVEL MOODBOARD
After the session, I create a personalised visual direction board for your next chapter.
A strategic reference point for:
• future shopping
• styling
• image direction
• personal brand alignment
• the woman you are becoming
3. TELEGRAM FOLLOW-UP SUPPORT
Because transformation happens in implementation.
You’ll receive one week of Telegram support to help you:
• style outfits
• make decisions
• integrate the shift
• stop defaulting back to the old version of you
And what does that do for your career or business?
📣 gets you infront of bigger audiences (and more people who want to pay you)
🗞️ gets you known as a good source, which means more journalists will want to use you
💸 gets you other opportunities, like consulting, speaking and job offers which all make you more money
In 60 days this will have changed:
You no longer stand in front of your wardrobe feeling disconnected from yourself. Getting dressed feels quicker, clearer, and much more fun. You're saving time and you're no longer stressing about what to wear to specific events because you've nailed it.
You know:
• what works
• what reflects your level
• what no longer belongs in your life
You stop defaulting to safe, forgettable or acceptable, and start choosing confidently.
You walk into meetings, events, podcasts, dinners and workspaces feeling more present because you are no longer mentally managing how you look. your wardrobe starts supporting your visibility instead of resisting it.
People notice something different, and not simply because of how tyou're dressed, but the energy you're giving off.
I know all this to be true because I've done this work with hundreds of women (and wrote a bestselling book about it) and I've seen these results over and over.
Your questions, answered:
Where will the session take place?
Generally online, unless special arrangements are made. But fear not - I have clients all over the world (from Italy, to the US, to South Africa) and the process is tried-and-tested.
How long will the session take?
When you go through to the booking calendar, you'll see that sessions are in 3-4 hour blocks. Generally this is enough time, but we may go slightly over. I will block out as much of my day as I can for you, based on your selection.
How do I prepare?
Ahead of your session, you'll receive detailed guidance about how to prepare for the session, and an in-depth questionnaire.
Will I need a budget for clothes?
I always try to work within a client's existing wardrobe. I'm very good, but I'm not a fairy godmother, and I may have to advise or suggest a budget for new items, depending on the volume of clothing you already own and its condition.
Can you come on my photoshoot?
I can! Diary dependent. You can upgrade to have me on your shoot (have suitcase, will travel).
- your business has evolved but your wardrobe still reflects an older version of you
- you’re successful, but still default to “safe” clothes that help you blend in
- you have the money to invest in yourself, but still feel guilt when you do
- you know visibility matters, but don’t fully recognise yourself in your photos, videos or content
- you’re tired of buying random pieces hoping they’ll magically become a wardrobe
- you secretly worry about looking “too much,” “too ambitious,” or “too visible”
- you’ve achieved social mobility, but still feel emotionally attached to making yourself smaller
- you’re stepping into speaking, media, leadership and know your image needs to catch up
“I've billed double for this year than before working with you, taking me to multi-6 figures"
“There's not enough space here to write about how much difference working with you has made to my life and business
In the 3 months after working with you, I got to 6-figures. The support you give my business and goals is incredible.
CLIENT iMAGE CREDITS, WITH PERMISSION FROM: WENDY GANNON (WO0 PHOTOGRAPHY), ALLY BERRY PHOTOGRAPHY, KAJI hUSSAIN (KAZI MARKETING GROUP)
